Discounted Early Booking rates until 31/12 and Young People for people aged Under 26. Among the new entries: the Tuscany Ticket dedicated to Tuscan companies.
Preparations are going ahead for the 12th edition of BTO – Buy Tourism Online, Italy’s leading event dedicated to online travel and the connections between tourism and technology, which will be held at the Stazione Leopolda in Florence on 12 and 13 February 2020.
In fact, the activities being carried out by the BTO Advisory Board, led by its director Francesco Tapinassi, are going ahead in order to construct the 2020 programme, the common thread of which will be the analysis of Travel Onlife, focused on how new technologies have made us increasingly connected and smart but, at the same time, addicted to the digital world.
From today, registration for BTO2020 is officially open with an Early Booking offer discounted by 30%, which allows you to buy a ticket for the two days at 229 euro including VAT (by 31 December).
The special Young People offer dedicated to people aged Under 26 is also back, with admission at 99 euro including VAT for both days.
This year, interesting new entries have been introduced: those who do not have two full days to devote to BTO have the opportunity to purchase an admission ticket for a single day of the event at 179 euro including VAT.
In addition, another new offer at BTO2020 is that dedicated to Tuscan companies: the Tuscany Ticket, which allows you access to both days at the same price as a single day ticket.
Meanwhile, most of BTO’s historic exhibitors have already confirmed that they will also be present at the 2020 edition.